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Eleven customers and designers help shape unique showroom displays


CLAREMONT, NC (September 23, 2016) – Upholstery fashion leader Stanford Furniture has expanded its selection of unique designer settings that showcase individual talents of recognized customers and designers for the 2016 Fall High Point Furniture Market.

Additionally, Stanford Furniture is introducing more than 16 new upholstery styles and color palettes that include rich neutrals accented with apple, indigo, fuchsia and shades of blue. Leathers have been regraded to reflect trends and finishing technologies. Stanford is also introducing dozens of new performance fabrics capable of combating day-in, day-out wear and tear, said Brandon Blell, the company’s vice president of sales and marketing.

Highlighting events in the Stanford showroom, designer Joni Vanderslice will be signing copies of her new book, Southern Coastal Living: Stylish Lowcountry Homes by J Banks Design, at the Stanford cocktail party on Sunday night starting at 6pm.

Vanderslice is the founder of J Banks Design and the J Banks Collection featuring upholstery by Stanford Furniture, casegoods by Abner Henry and the Tanzania Collection for Kravet. Inc. She started her multidiscipline design firm 30 years ago and has nurtured the Hilton Head Island, SC operation into an internationally recognized force in residential and resort design.

Stanford displays in its High Point showroom a diversity of high-impact successful retail and to-the-trade room settings by inviting elite customers and designers to create their own vignettes. For several years the Claremont, NC-based family company has enhanced showroom settings with these individualized presentations. 

“The creativity reflected in these settings is testimony to the versatility of our furniture and the ingenuity of our customers,” Blell said. “There is no better way to tell a successful story about Stanford’s furniture than to create displays that mirror the success of our customers nationwide.”

Representing interior designer firms, boutique stores and to-the-trade showrooms across the country, 11 individuals and design teams have created displays in Stanford’s High Point Showroom ranging from low-country style to lodgy lake retreats, urban cosmopolitan and family-friendly laid back.

The eleven customers and designers are: Carter Fowler, The Furniture Shoppe, Chattanooga TN; Jeff Bailey, Bailey Design Showroom, Kansas City MO; Amber Graves, C. Maddox, Dallas, TX; Derek Kuehl, Northpoint Design Studio – Hayward, WI; Eric Krause, Tampa, FL; Lisa Mallory, Memphis, TN; Jeff Avery, Magnolia, Tampa, FL; Richard Tubb and David Walker, Richard Tubb Interiors –Birmingham, AL George Snead, Wakefield Design Stamford, CT, and Gail Cave, Greenfront, Farmville, VA, and Joni Vanderslice and Shell Neely, J Banks Design, Hilton Head Island, SC.

Renowned interior designer, Julie Browning Bova, continues her product development partnership with Stanford Furniture and her creative inspirations will highlight settings throughout the showroom in October.

As founder of Bova Interior Design, Bova’s prestigious portfolio reflect her more than 20 years of quality design expertise on a range of projects including metropolitan landmarks, luxury homes and assisted living facilities. Her designs have been a part of Stanford’s furniture assortment for nearly a decade.


 About Stanford Furniture:

 Founded in 1992 in Claremont, North Carolina, Stanford Furniture manufactures custom upholstery for the interior design trade and fine furniture retailers. The High Point showroom is located at 333 North Hamilton Street in the Hamilton-Wrenn district.






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